The Braginsky Collection is a spectacular collection of Hebrew manuscripts. It includes medieval manuscripts, artfully crafted wedding contracts, richly illustrated scrolls, illuminated manuscripts and valuable prints.

We developed a key visual and designed all means of communication for the exhibition, from posters in various designs and façade banners to admission tickets. The ink develops into the calligraphed letter “Alef”, which represents the first letter in the Hebrew alphabet. It shows development, creation and movement - as well as, in a very aesthetic way, the beauty and origin of Hebrew writing culture. This approach was also convincing in relation to the exhibition title “The Creation of the World”.